Was ist ein kreislauffähiges Produkt?
Currently, there is no industry standard for recyclable products. We can use no agreed definition or
criteria as a basis. What is clear, however, is that we need to manufacture products that
• länger verwendet werden können
• erschaffen werden, um von neuem erschaffen zu werden
• aus sicheren und recycelten Rohstoffen
Im Kreislauf denken,
Designkriterien für Kreislaufwirtschaft
We consider the impact of production with every new product and the entire life cycle. We thoroughly
research materials, processes and emerging technologies to understand and reduce the environmental footprint
of each product.
However, designing circular products requires not just an extra step in the process, but an entirely new
approach. Every design decision affects the circularity of a product. In the shift from a linear to a
circular economy, all components - from materials to fabric treatment - must undergo a review based on the
Herausforderungen beim zirkulären Design
Durability and recyclability are not always compatible, which often leads to trade-offs between making
products that last and those that are easy to recycle at the end of their life. Durable products often
require additional reinforcements that are more complicated to disassemble and recycle later. Recyclable
products require mono-fibers that do not always offer the same performance, functionality or durability.
Our design developments focus on durability, as bags and backpacks are meant to be used daily and
intensively for years. Minimalist design is also timeless design and in the best case also extends the
useful life. Next comes the aspects of environmental sustainability, that is, to minimize the greatest
emissions in the production of materials.
We live in times that require new approaches. Times in which we have to free ourselves from outdated views.
As a value-driven company, we share common beliefs and want to lead the circular economy in our field.